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When linking to other pages, use an anchor text that offers some context to users about what they will discover. An excellent anchor text ought to either be an exact or partial match of the goal page’s URL. For instance, “WordPress Search engine optimisation tips” is the precise match for the URL /tutorials/wordpress-web optimization-ideas. Note that it’s best to avoid generic anchor texts similar to “click here” or “check out this link.” This type of anchor text risks complicated customers and search engines as they supply no context to the goal web page.
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