Top 10 Online Shopping Sites in the UK For Clothes
You can find everything from designer clothes to pyjamas in one of the UK’s leading department stores. Shop for brands such as Reformation, Rixo, and Ganni as well as beauty tech, homewares, and more.
ASOS offers over 850 brands across petite, tall, and curve collections. Oh Polly, a favourite of celebs, offers two-piece body-con sets and two-piece dresses. Nasty Gal, a cult favourite brand focuses on vintage-inspired styles. Fast-fashion behemoth BooHoo offers a variety of affordable womenswear clothes.
ASOS
ASOS was founded in 2000, with the fashion-conscious shopper in their 20s as its target audience. The company was able to raise funds for Water Bottle Cleaning Kit its first venture by selling cheap copies of celebrity fashions such as those worn by Kate Moss and Sienna Miller. After a few years, Nick Robertson and Susanne Clare decided to concentrate on clothing as it would yield the best returns.
The ASOS website offers a broad range of sizes and products including maternity and extra size clothing, accessories, shoes, and stationary. It also has a selection of style guides and #AsSeenOnMe posts to provide inspiration. Customers can add items to a wish list and create private boards to organize their favorites.
The ASOS mobile app offers a seamless shopping environment, including the synchronization of items saved and a quick checkout. The app shows stock information to help prevent disappointment when an item is not in stock. This feature is an excellent example of how retailers can leverage the power of e-commerce to improve customer engagement and build loyalty.
George at ASDA
Established in 1989, George is the Asda’s grocery fashion brand that offers clothes for women, men and children. George offers a wide selection of affordable and ethically sourced clothing. Customers can buy clothing online, at more than 500 Asda stores, and also on the George website.
The new collection taps into the quiet luxury’ trend, featuring pieces made from cotton, silk and linen blends. The collection includes slouchy suits, printed co-ords and ribbed separates. Prices start at 12 pounds for a 100% Supima cotton T-shirt and rise up to 77 pounds for full suits.
As a retailer that sells fast-fashion, ASDA George creates new store planograms and instructions “generally every six weeks”. Visual Retailing’s software for planning retail is used by the company to modernize its planning process and make it more future-proof. It can now send visual merchandising designs and briefs with unprecedented speed, efficiency, and simplicity. StyleShoots is a multi-purpose photo machine, removes garments from the background and uploads them to Visual Retailing for immediate use in VM Layouts. This helps to increase the merchandising efficiency and ensure that all of its stores have the same information.
Debenhams
Debenhams, one of the most storied UK department store chains offers a variety of clothing and other items. It also has a large range of brands and offers regular sales and discounts. In addition the company provides a variety of services to help customers find what they’re looking for.
The store was established in 1778 as a draper’s store in London. In the following years, it grew into a large department chain of stores with a global presence. It is a major retailer of fashion, renowned for its exclusive designer brands and clothes. It has a significant online presence.
Debenhams has continued to operate its online store despite stores closing due to the COVID-19 Pandemic. The company recently sold its brand and websites to Boohoo Group for PS55 million. This acquisition demonstrates the growing power shift away from brick and mortar stores to more agile online counterparts. This trend is expected to continue as sales at physical stores continue to fall.
Topshop
Topshop is an online fashion retailer. It offers clothing for men and women and accessories. It has several different lines that include Collections and Boutique. The company also provides a styling service that will suggest clothing based on the user’s personal style and preferences. This is an excellent feature for indecisive people or fashion novices.
The company’s fortunes have changed towards the downwards and now it appears like the entire Arcadia Group – which includes Dorothy Perkins, Topshop, and Boohoo – could be on the brink of collapse (Yahoo Finance 2012). The company’s fortunes turned for worse and now it appears that the entire Arcadia Group, which includes Topshop, Dorothy Perkins, and Boohoo may be heading towards collapse (Yahoo Finance 2012).
Topshop’s unique selling point was that it was the closest high-street shopper could get to catwalk style. However, this is what killed it. Asos and Boohoo started offering the same trend-setting styles at a lower cost. Shops were shut down by the tens of thousands.
Missguided
Missguided is a UK fashion site that sells on-trend pieces, inspired by the style of celebrities. The site has a feminine theme, with white and pink. On its website, it also offers a variety of models and items for women. The site provides free next-day delivery and a student discount for customers.
The site is geared toward the 16-34 age group and Heavy Duty Cabinet Hinge has many products. The brand is a competitor of Boohoo which is a fashion retailer which also sells trendy clothes to the same audience. The site displays bold headings and features pictures of clothing items. Boohoo also allows users to sign up for their newsletter and receive emails about new products.
Nitin Pasi founded Missguided in 2000. He described the style as “Kardashianesque”. In 2022, Missguided collapsed into administration and owed millions of dollars to its suppliers. The company was saved by Mike Ashley’s Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.
BooHoo
Founded in 2006 by Mahmud Kamani and Carol Kane, Boohoo is an online retailer of fast-fashion based in Manchester. It has customers in more than 100 countries. Its own brand of fashionable clothes is designed and made mostly in the United Kingdom. The company also has other brands, such as Pretty Little Thing and Miss Pap.
The brand’s business model is based on a model that maximizes profits by catering to a young demographic who are in search of trendy and new clothes at a reasonable price. This segment, which is comprised of people under 30 years old is a significant market in the world.
Boohoo’s employees enjoy a variety of perks which include competitive bonus plans and long-term financial security via pension plans. The company also puts a lot of emphasis on employee health with gyms in the workplace as well as free healthcare cash plans and mental health assistance. The company is renowned for its dedication to size-inclusivity. It provides detailed size charts for clothing sizes to help shoppers find the right size.
Amazon
As the world’s largest online store, Amazon’s UK branch offers a wide range of clothes, shoes and other accessories. You can also buy groceries, household goods and DIY tools. The site also offers a wide range of international brands and products.
Check out River Island for fashionable pieces inspired by celebrity style and the catwalk, Mango for affordable but stylish Spanish clothes and Lavish Alison for couture inspired designs. These are great for dressing up or down. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are all fans of the website’s fashions.
Department store chain John Lewis is another must-visit for fashion-conscious shoppers, given that their selection spans all major categories, including electronics and fashion-forward cosmetics. They also offer a broad selection of household products like unique tea caddies.
